Marketing Manager (m/w/d)

Ihre Aufgaben

• The position involves designing and executing pursuit marketing programs across our EMEA market. This individual will work closely with campaign, content, industry, capability, and geographic marketing leads.
• This position requires business-to-business marketing experience in the professional services or IT services marketplace.
• Responsibilities include creating the strategy and determining the marketing components, within a defined framework.
• Establishment of KPIs, measurement and continuous improvement are key.
• Increase efficiency and effectiveness of programs by applying best practice techniques and bringing innovation.
• Create industrialized, re-usable framework, assets and tools to improve speed to market while reducing costs
• Drive the creation of assets to be used in digital promotion channels targeted to specific accounts and contacts via pursuits.
• Leverage and enhance pursuit framework to ensure innovation, industrialization and integration.
• Deliver cost-efficient integrated marketing campaigns including message development, creating marketing assets, digital and social media outreach.
• Draw insights from program analytics to refine programs and improve performance.